More Than Skincare: Why We Give Back (The Story Behind Our 10% Profit Pledge)

At Kindred Apothecary, our name means "family." When we started this journey to create natural skincare for the whole family, we knew that our mission had to extend beyond the bottles on your bathroom shelf. We wanted to build a business that nurtures not just your skin, but the community we all share.

That is why we are so proud to introduce The Kindred Apothecary 10% Profit Pledge. We have committed to donating 10% of our annual net profits to charities that support women, children, and families in need. For us, this isn't just a corporate social responsibility box to tick; it’s a core value rooted in our history.

Lessons from My Grandmother’s Kitchen

The inspiration for this pledge didn’t come from a business textbook; it came from my childhood. I grew up watching the women in my life, specifically my mother and grandmother, navigate the world with a "community-first" heart.

Even in times when we didn't have much ourselves, they taught me an invaluable lesson: kindness is a resource that never runs out. My grandmother used to say that no matter how little you have, there is always something you can offer, a hot meal, a helping hand, or a small contribution to someone facing a harder road.

They taught me that a little can go a long way when it’s given with genuine intent. That spirit of "looking out for one another" is exactly what I want Kindred Apothecary to stand for.

Why a 10% Profit Pledge?

We believe that businesses have a unique opportunity—and a responsibility—to support local communities. By pledging 10% of our profits, we are ensuring that every time you choose to invest in your family’s skincare, you are also investing in the wellbeing of another family.

Our donations focus on three key pillars:

1. Supporting Women: Helping women access the resources they need to thrive, whether through health services or domestic support.
2. Nurturing Children: Funding initiatives that ensure children have a safe, healthy, and happy start in life.
3. Strengthening Families: Supporting local charities that provide a safety net for families during their most challenging times.

Genuine Support for Local Communities

"Community" isn't just a buzzword for us. It’s the neighbours who helped us grow, the families who test our products, and the local networks that keep us all connected. We believe that when local businesses support local people, everyone rises together.

Whether it’s providing essentials for a local shelter or supporting a children’s health charity, we want our impact to be genuine, transparent, and felt right where it’s needed most.

How Your Purchase Makes an Impact

When you buy a bottle of hand wash or cream, you aren't just getting high-quality, natural ingredients. You are becoming a part of this cycle of giving.

You are helping us honour the legacy of my mother and grandmother. You are proving that a small business can make a big difference. And most importantly, you are helping us provide a "little something" that might go a very long way for a woman or child in need.

Join Us on the Journey

We invite you to learn more about the specific charities we will partner with and track the progress of our pledge by visiting our 10% Profit Pledge Page.